LG - 65” Class UR9000 Series LED 4K UHD Smart webOS TV (2023)

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Last checked: Mar 17, 2026 9:49 AM · Source: Best Buy

We may earn a commission from links on this page. See Disclosure.

Last checked: Mar 17, 2026 9:49 AM · Source: Best Buy

The Verdict:

We found the LG 65-inch UR9000 Series at $349.99 to be a compelling value proposition for budget-conscious buyers who want a large screen without premium features. This 2023 LED model delivers 4K resolution and webOS smart functionality in a size that dominates most living rooms. The price holds steady across 30 and 90-day windows, suggesting stable market positioning rather than a flash sale. For anyone prioritizing screen real estate over cutting-edge picture technology, this represents a practical entry point into large-format viewing.

Is This Right for You?

This TV makes sense if you need maximum screen size on a tight budget. We see it fitting well in bright family rooms where ambient light would wash out OLED anyway, or in secondary spaces like basements and game rooms where viewing angles matter less than sheer size. The webOS platform handles all major streaming apps competently, though the LED backlight means you will notice blooming in dark scenes compared to pricier mini-LED or OLED panels.

Skip this if you watch primarily in dark rooms and care deeply about contrast and black levels. Serious gamers should also look elsewhere since the UR9000 lacks HDMI 2.1 features like variable refresh rate that newer consoles can leverage.

Key Specs:

• 65-inch LED display
• 4K UHD resolution
• webOS smart platform
• 2023 model year
• Standard LED backlighting

PriceCraft™ Value Summary:

At $349.99, we are looking at roughly $5.38 per diagonal inch, which puts this firmly in budget territory for a 65-inch panel. The price stability over three months tells us this is likely the established market rate rather than a temporary discount. We noticed the 75-inch UR9000 from the same series costs just $315.99, which actually delivers better value per inch if you have wall space and viewing distance to support it. That pricing quirk is worth considering before committing to the 65-inch model.

The Roku 55-inch QLED at the same $349.99 offers superior picture technology in a smaller package, presenting a clear tradeoff between size and quality.

Our Bottom Line:

We think this LG delivers exactly what it promises without pretending to be something it is not. The 65-inch format provides an immersive experience for sports, casual gaming, and streaming content. WebOS remains one of the more intuitive smart TV interfaces we have encountered, with responsive navigation and broad app support. The LED backlight technology is a generation behind, but at this price point, that compromise funds the larger screen size. Build quality feels appropriate for the price, with plastic construction that does not inspire confidence but should survive typical household use.

The CraftRank™ Breakdown:

CraftRank data is not available for this model.

If You're Deciding Today:

Buy this if you need a 65-inch screen now and your budget caps at $350. The stable pricing means waiting likely will not yield savings. However, seriously consider the 75-inch UR9000 at $315.99 if your space allows, since you gain 10 inches and save $34. For smaller rooms where 55 inches suffices, the Roku QLED at the same price delivers noticeably better picture quality with quantum dot technology.