Sony - 85" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)

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Last checked: May 29, 2026 9:49 AM · Source: Best Buy

We may earn a commission from links on this page. See Disclosure.

Last checked: May 29, 2026 9:49 AM · Source: Best Buy

The Verdict:

We're looking at Sony's flagship 85-inch BRAVIA 9 at $4,000, which sits $1,000 above its recent low. That's a significant premium for a TV that hit $2,999.99 within the last 90 days. The BRAVIA 9 brings Mini-LED backlighting with QLED color technology and Google TV smarts, positioning itself as Sony's answer to premium LCD performance. But at this price point, you're paying top dollar when better deals existed recently.

Is This Right for You?

This makes sense if you need an 85-inch screen with Mini-LED precision and you're committed to Sony's processing ecosystem. The BRAVIA 9 targets buyers who want LCD brightness levels that compete with high-end OLED contrast, particularly in bright rooms where OLED struggles.

Skip this if you're price-sensitive or flexible on timing. That $1,000 gap between current and recent pricing is substantial. We'd also look elsewhere if you prioritize pure black levels over peak brightness, since OLED alternatives in the 77-83 inch range offer different visual tradeoffs at comparable or lower prices.

Key Specs:

• 85-inch Mini-LED QLED panel
• 4K UHD resolution
• Google TV platform built-in
• 2024 model year
• Mini-LED local dimming zones for contrast control
• Quantum dot color technology

PriceCraft™ Value Summary:

The current $4,000 asking price represents a 33 percent increase over the $2,999.99 low we've seen in both 30-day and 90-day windows. The trend data shows we're sitting right at the 30-day median, meaning this isn't an outlier spike but rather the new normal pricing after promotional periods ended.

For context, Sony's 98-inch X90L from 2023 costs the same $3,999.99 right now and offers 13 more inches of screen, though without Mini-LED technology. The 77-inch A95L OLED runs $4,499.99 with superior black levels but less brightness and a smaller screen. The 83-inch A80L OLED sits at $3,499.99, giving you OLED benefits and nearly the same size for $500 less.

Our Bottom Line:

The BRAVIA 9 delivers legitimate flagship LCD performance with Mini-LED precision that Sony executes well. But we can't ignore that thousand-dollar swing. If you're buying today at $4,000, you're essentially paying a convenience premium over waiting for the next sale cycle.

The technology itself impresses. Mini-LED gives you granular brightness control across thousands of zones, and QLED adds color volume that standard LED panels can't match. Google TV integration works smoothly for streaming and smart home connectivity.

The CraftRank™ Breakdown:

We don't have a CraftRank score available for this model yet, which isn't surprising given its 2024 release status. The scoring system needs time and data to evaluate long-term value patterns.

If You're Deciding Today:

Set a price alert and wait unless you have an immediate need. That recent $2,999.99 price point will likely return during major shopping events. If you're buying now, understand you're paying $1,000 for immediate availability rather than optimal value timing. Consider the OLED alternatives if you watch in darker environments, or look at the larger X90L if screen size matters more than Mini-LED refinement.